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Noom press release
Noom Names “Power of Habit” Author Charles Duhigg as Advisor, Releases New Research Linking GLP-1 Success to Habit Formation
First-of-its-kind Noom Psychosocial GLP-1 Report finds more than 90% of GLP-1 users say medication helped them adopt healthier habits, with reported benefits extending beyond weight to quality of life, joy, and metabolic health Princeton, NJ, May 5, 2026 — Noom, the...
Noom Health’s SmartRx Program on Track to Cut Employer’s GLP-1 Spend by Nearly 80%
Early data from first participating employer show that SmartRx can save organizations millions by bypassing traditional PBMs to deliver brand-name GLP-1 medications NEW YORK, April 23, 2026 — Noom Health, the enterprise division of the leading behavior change platform...
Noom and b.well Partner to Launch Integrated Health Record Access for Medicare Members
New integration delivers on Noom's pledge to the CMS Health Technology Ecosystem initiative to enable deeper personalization within Noom’s diabetes and obesity programs Princeton, N.J. — April 9, 2026 — Noom, the leading behavior change company, and b.well, the...
Noom Acquires Licensed 503A Pharmacy, Accelerating the Next Era of Preventive Care and Enabling Noom’s Expansion Beyond Weight Health
As approved peptide-based therapies gain broader adoption, Noom’s acquisition of Tailor Made Compounding—its first major acquisition—accelerates its expansion into healthy aging. Princeton, NJ, April 1, 2026 — Noom, the leading behavior change company, today announced...
Former Peloton and Equinox Design Leader Cecilia Farooqi Joins Noom as Head of Product Design
Industry veteran with 20 years of design experience in health, fitness and more further strengthens Noom’s product leadership and expertise PRINCETON, NJ – March 17, 2026 – Noom, the leading behavior change company, today announced that Cecilia Farooqi has joined as...
The Noom Engagement Report: New Data Shows that the GLP-1 Patients Who Use Noom the Most Also Lose the Most Weight and Stay On Medication Program Longest
Most-engaged members lost 25.2% more weight at week 40 and persisted 2.2x longer on medication program than least-engaged members using the Noom app, demonstrating the benefits of combining GLP-1 medication with Noom’s GLP-1 Companion behavior-change program...
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