How Does Noom Determine My Daily Calorie Target?

Your Noom Weight program is all about building and maintaining new habits that will help you achieve your healthy weight loss goals! It’s always been our aim to help all of our Noomers better understand their relationship with food, be more mindful of their habits, and provide all the knowledge and support they need to create a positive weight loss journey. 

One tool that your program uses to help you re-establish a healthy relationship with food and recognize your habits is food logging- and your daily calorie target is a component of this tool that lots of Noomers find extremely helpful! In order to help you find your baseline food needs, we calculate your minimum calorie target based on the information you provide during your sign up. 

Your daily calorie target minimum is calculated based on a number of factors. Specifically, Noom uses the basic principles of what’s known as the Harris-Benedict equation to establish your daily caloric intake.

Using this principle, we first determine your BMR (basal metabolic rate), which is based on the following characteristics that you set up in your user profile:

  • Gender
  • Age
  • Height
  • Starting Weight

Your BMR is then applied to the Harris-Benedict equation to determine the daily calorie number. We assume a “sedentary” amount for each user (meaning no exercise), and this number becomes your minimum calorie target. Then, any logged exercises or movements are credited by adding to your total calorie target allowance for that day. This means that despite the minimum calorie target you have each day, you always have the opportunity and ability to increase your target throughout the day with movement.

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